SaaS Valuation Calculator
Estimate what your micro SaaS or side project could sell for, based on real marketplace multiples.
This is an automated estimate for informational purposes only, not a professional valuation. Actual sale price depends on buyer demand, due diligence, and deal terms.
How this works
We start from a baseline multiple of 24× MRR (roughly 2× annual revenue) — the typical range small SaaS products sell for — then adjust it up or down based on growth, churn, profit margin, age, and customer concentration. The more fields you fill in, the more tailored the estimate. Only MRR is required; everything else is optional and refines the range.
How is a micro SaaS valued?
Small SaaS businesses are typically valued as a multiple of monthly recurring revenue (MRR), usually 18–30x MRR (roughly 1.5–2.5x annual revenue) for sub-$5k MRR products. The exact multiple moves based on growth rate, churn, profit margin, and how long the business has been running.
What multiple do micro SaaS businesses sell for?
Most micro SaaS products under $5k MRR sell in the 18–30x MRR range. Fast-growing, low-churn, high-margin businesses can go higher; declining or high-churn businesses are usually discounted below that range.
How is a pre-revenue SaaS or side project valued?
Without revenue, a multiple-based formula doesn't apply. Pre-revenue projects are valued on the underlying asset — the codebase, any existing users, and the domain — which is best assessed case by case rather than with a formula.
Is this an official valuation?
No. This calculator gives an automated estimate for informational purposes only, based on typical marketplace multiples. It isn't a professional valuation or appraisal, and actual sale price depends on buyer demand and deal specifics.